Panthera for Women
Panthera is a discreet and environmentally friendly brand that sells period pads for busy women on the go. After interviewing 30+ women on how I can design a more comfortable packaging for period pads, I found that many women have negative feelings about the current packaging of pads. They feel that they are too colorful, noisy, and hard to carry in public. Panthera solves this by creating discreet packaging that can carry in public sweat free.
This project received a semifinalist award for 2016 Adobe Design Achievement Awards in category commercial packaging design.
This project also received a bronze award from the 2019 Indigo Design Awards global competition in packaging.